Why Top-End Jam Brands Are Turning to Frozen Blackcurrants

In the competitive world of food manufacturing, where consistency and cost-efficiency are non-negotiable, a surprising trend is reshaping ingredient sourcing: over 70% of premium jam producers now rely on frozen blackcurrants—not fresh ones—as their base fruit. This isn’t just a seasonal preference—it’s a strategic shift rooted in industrial logic.

The Technical Edge: Why Freezing Isn’t a Compromise

What makes frozen blackcurrants stand out? Let’s break it down:

• 95%+ Whole Fruit Retention: Unlike fresh berries that lose up to 20% during processing due to bruising or fragmentation, frozen blackcurrants maintain structural integrity through quick-freeze technology—reducing waste significantly.
• Triple-Screen Purification: Each batch undergoes three manual screenings before freezing, ensuring zero foreign particles—a must for EU and US regulatory compliance.
• Cellular Integrity Preserved: The flash-freezing process locks in cellular structure, resulting in smoother texture when blended into jams or fillings—no gritty aftertaste, no separation.
• Year-Round Consistency: No more seasonal shortages or price spikes. A single freezer unit can supply consistent quality across 12 months.

Fresh vs. Frozen: The Real Cost Comparison

While fresh blackcurrants may seem like the obvious choice, they come with hidden costs:

“We switched to frozen blackcurrants two years ago. Our production line runs smoother, our waste dropped by 30%, and customers haven’t noticed any difference in taste.” — Maria Lopez, R&D Lead at a German confectionery brand

From Jam to Pastry: Unlocking New Applications

Beyond traditional fruit spreads, frozen blackcurrants are gaining traction in innovative applications such as:

• Baking fillings for tarts, muffins, and croissants—where texture stability matters
• Yogurt swirls and ice cream cores in premium dessert lines
• Functional snacks targeting health-conscious consumers (high anthocyanin content)

For B2B buyers looking to optimize their supply chain while enhancing product quality, this shift offers real-world benefits—not just theory. Whether you're scaling up production or exploring new formulations, frozen blackcurrants provide a reliable foundation.